This Privacy Policy explains how at77 collects, uses, stores, shares, and protects the personal data of players who access or use the at77 platform. at77 is committed to handling your personal information with transparency, security, and respect — in line with internationally recognised data protection principles. Please read this policy carefully before registering or using any at77 service.
Six core commitments that govern how at77 handles every piece of personal information it collects from Pakistani players. These principles are embedded throughout this full Privacy Policy.
at77 collects only the personal data that is strictly necessary for account registration, identity verification, payment processing, and regulatory compliance. We do not collect data beyond what is required to deliver our services safely and legally.
All personal data processed by at77 is protected using 256-bit SSL encryption in transit and AES-256 encryption at rest. Access to player data is restricted to authorised at77 personnel and verified third-party processors operating under strict data processing agreements.
at77 does not sell, rent, trade, or otherwise commercially exploit your personal data to any third-party marketing organisation. Your contact information, gaming history, and financial data are never shared for advertising purposes outside the at77 platform.
at77 specifies the precise purpose for which each category of personal data is collected and processed. Data collected for KYC verification is used solely for that purpose. Data collected for payment processing is used solely for transaction execution and fraud prevention.
at77 recognises and upholds your rights regarding your personal data — including the right to access, correct, and request deletion of your data, the right to restrict processing, and the right to withdraw consent. Requests are handled within a reasonable and legally compliant timeframe.
at77 retains personal data only for as long as required to fulfil the purposes for which it was collected or to comply with applicable regulatory and legal obligations. Once data is no longer required, it is securely deleted or anonymised in accordance with at77's data retention schedule.
Under internationally recognised data protection principles, you hold the following rights with respect to your personal data held by at77. These rights apply to all registered players regardless of location.
To exercise any of these rights, contact at77 support via live chat or at the support email address shown in the footer. at77 will acknowledge your request and respond within a reasonable and legally compliant period. Some rights may be limited where at77 has overriding legal obligations — for example, regulatory requirements to retain KYC and transaction records for a specified minimum period.
You have the right to request a copy of the personal data that at77 holds about you. at77 will provide a structured summary of your account data, including registration information, transaction records, and KYC documentation held on file.
If any personal data at77 holds about you is inaccurate or incomplete, you have the right to request correction. Contact at77 support with the corrected information and supporting documentation where required by KYC procedures.
Subject to at77's legal and regulatory retention obligations, you may request deletion of your personal data. Note that at77 is required to retain certain transaction and identity records for a minimum period under applicable gaming regulations, even after account closure.
In certain circumstances, you may request that at77 restrict the processing of your personal data — for example, while a dispute regarding data accuracy is being resolved. During a restriction period, at77 will store but not actively process the relevant data.
Where technically feasible and legally permissible, you may request that at77 provide your personal data in a structured, commonly used, and machine-readable format suitable for transfer to another service provider.
Where at77 processes your data based on your consent — for example, for optional marketing communications — you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
at77 (referred to in this Privacy Policy as "at77," "we," "us," or "our") is an internationally licensed online casino and sports betting platform accessible at at77.biz. at77 serves players primarily in Pakistan, offering cricket betting, live casino gaming, slot games, and related entertainment services. at77 acts as the data controller in respect of the personal data processed under this Privacy Policy, meaning at77 determines the purposes and means of processing your personal information.
This Privacy Policy applies to all personal data collected through the at77 website, mobile browser interface, customer support channels, and any other at77-operated digital service. By registering an account on at77 or by continuing to use the platform, you acknowledge that you have read and understood this Privacy Policy.
at77 collects the following categories of personal data from players. The specific data collected in each category depends on your interaction with the platform and the services you use.
| Data Category | Specific Data Points Collected |
|---|---|
| Identity Data | Full legal name, date of birth, nationality, CNIC / passport number (for KYC verification), photograph (where required for identity verification) |
| Contact Data | Pakistani mobile number, email address, city of residence (e.g. Karachi, Lahore, Islamabad, Faisalabad) |
| Account Data | Username, encrypted password, account registration date, account status, login history, session timestamps |
| Financial Data | Deposit and withdrawal amounts in PKR, payment method details (JazzCash number, EasyPaisa number, bank account details), transaction history, bonus redemption records |
| Gaming & Betting Data | Wager history, game session data, bet amounts and outcomes, cricket betting market selections, casino game participation records |
| Technical Data | IP address, device type, browser type and version, operating system, mobile network operator (Jazz, Zong, Telenor, Ufone), geolocation (country/city level) |
| Communications Data | Live chat support transcripts, email correspondence, feedback and complaint records |
| Responsible Gaming Data | Self-exclusion requests, deposit limit settings, cooling-off period activation records, session alert preferences |
at77 collects personal data through the following channels and mechanisms:
at77 processes your personal data for the following specific, defined purposes:
at77 processes your personal data on one or more of the following legal bases, as applicable to each specific processing activity:
at77 does not sell, rent, or commercially exploit your personal data to any third party. at77 shares your data only in the following defined and limited circumstances:
at77 engages third-party service providers who process personal data on at77's behalf and under at77's instructions, including: payment processors (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Visa/MC networks), KYC and identity verification providers, fraud detection services, gaming content providers, and platform infrastructure and hosting providers. All such providers are required to process data solely for the specified purpose and under appropriate data protection agreements with at77.
at77 may disclose your personal data to gaming regulators, financial intelligence units, law enforcement agencies, or other competent public authorities where required to do so by applicable law, regulation, court order, or official request. at77 will, where legally permitted, notify you of such disclosures.
In the event that at77 undergoes a corporate restructuring, merger, acquisition, or sale of assets, your personal data may be transferred to the successor entity as part of that transaction. You will be notified of any such transfer and the applicable Privacy Policy at the time.
at77 uses cookies and similar tracking technologies on its platform to deliver and improve services, analyse usage patterns, maintain session continuity, and prevent fraud. The following categories of cookies are used by at77:
You may manage cookie preferences through your browser settings. Please note that disabling strictly necessary cookies will impair or prevent access to at77 platform features. at77 does not use cookies to collect sensitive personal data such as financial information or government identity document details.
at77 retains personal data for the following periods, after which data is securely deleted or irreversibly anonymised:
| Data Category | Retention Period |
|---|---|
| Account & Identity Data | Duration of account plus 5 years following permanent account closure, or as required by applicable gaming licence obligations |
| Transaction & Payment Records | Minimum 5 years from date of transaction, in compliance with anti-money laundering regulatory requirements |
| KYC Documents | Duration of account plus 5 years following account closure |
| Gaming & Betting History | Duration of account plus 2 years following account closure, unless required longer for dispute resolution |
| Support Interaction Records | 3 years from date of interaction, unless required longer for active dispute or legal proceedings |
| Marketing Consent Records | Until consent is withdrawn, plus 1 year thereafter for compliance evidence purposes |
| Session & Technical Logs | 13 months from session date |
at77 implements a multi-layered security framework to protect your personal data from unauthorised access, disclosure, loss, or destruction. Security measures employed by at77 include, but are not limited to:
at77 operates internationally and your personal data may be transferred to, stored in, or processed in countries outside Pakistan. These transfers may occur when at77's infrastructure or third-party service providers (such as cloud hosting providers or KYC verification services) are based in other jurisdictions.
Where personal data is transferred internationally, at77 ensures that appropriate safeguards are in place — including contractual data processing agreements with service providers that require them to apply data protection standards equivalent to or exceeding those applied by at77 itself. at77 does not transfer personal data to countries that at77 considers to have materially inadequate data protection standards without additional contractual safeguards.
at77's platform and services are strictly restricted to individuals aged 21 years and above. at77 does not knowingly collect personal data from any person under the age of 21. If at77 discovers or has reason to believe that personal data has been collected from an individual under 21, it will take immediate steps to close the relevant account, delete the data collected, and — where applicable — return any deposits made.
at77 may send you promotional emails, SMS messages, or in-platform notifications about bonuses, special offers, new game launches, and cricket betting promotions — but only where you have provided explicit consent to receive such communications at the time of account registration or via your account notification preferences.
You may withdraw consent for marketing communications at any time by updating your notification preferences in your at77 account settings or by contacting at77 support via live chat. Withdrawal of marketing consent will not affect the delivery of transactional communications — such as deposit confirmations, withdrawal notifications, and support responses — which are sent as a necessary part of your account service.
at77 does not share your contact details with third-party marketing organisations. All marketing communications sent by at77 relate solely to at77 platform services and promotions.
The at77 platform does not contain links to third-party websites, applications, or services. at77's policy is to keep players within the at77 platform environment. If at any point the platform evolves to include third-party integrations, this Privacy Policy will be updated accordingly to address the relevant data sharing implications. at77 accepts no responsibility for the privacy practices of any third-party services accessed independently by players outside of the at77 platform.
at77 may update this Privacy Policy from time to time to reflect changes in applicable laws, regulatory requirements, data processing practices, or platform services. The revised policy will be published at at77.biz/privacy-policy with an updated effective date. Where changes are material, at77 will endeavour to notify registered players via the email address or mobile number associated with their account prior to the changes taking effect.
Your continued use of the at77 platform following the publication of a revised Privacy Policy constitutes your acceptance of the updated policy. If you do not agree with any changes, you should close your at77 account and cease use of the platform before the revised policy takes effect.
For any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal data by at77, please contact the at77 support team. All privacy-related enquiries are handled by at77's support team and reviewed in accordance with applicable data protection obligations.
support@at77.biz | Live Chat: 24/7 via at77 Platform
at77 aims to acknowledge all privacy requests within 48 hours and to provide a substantive response within 30 days, or such shorter period as required by applicable law. In complex cases, at77 may extend the response period by a further 30 days, with prior notification to the requesting player.
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